5 minScientific Advertising - Book ReviewClaude C. Hopkins (1866–1932) was one of the great advertising pioneers. He believed advertising existed only to sell something and...
5 minTreat Customers How They Want To Be Treated- Only Better.If you have any experience in the service industry, you have likely heard the Golden Rule: treat others the way you want to be treated....
2 min8 Things You Need to Know for your Business to Survive a PandemicMany small businesses were blind-sighted during the COVID-19 shutdown. Learn how the basics help your business survive.